Bell's whisky dates back to the 1850s, when Arthur Bell ran a small shop in Perth, Scotland trading in whisky and tea. Defying conventions of the time, Bell began experimenting with blending his whiskies together to create a more consistent product. This proved extremely popular with his clientele.
Bell's coined the expression "Afore ye go" that appears on their bottles back in 1925. Though it literally means "Before you go", it's really asking you to stay and share a dram with a friend. Today, Bell's is the best selling blended whisky in the UK.