BemBom Rum do Brazil is produced on a family owned farm in Minas Gerais state, Brazil by maestro Nahor Gustavo. It is made from the fresh sugar cane grown on the farm, then batch distilled in copper pot stills, before maturing for one year in American oak casks. It is smooth and flavourful and very pleasant to drink. 'Bem Bom' is a known phrase in Brazilian culture meaning 'really good' - an apt name for the rum. Simply mix it over ice with cola (BemBomBeat), or cassis and fresh lime(BemBomBeirinho) or an energy drink (BemBomBoom). All are great, whatever the occasion.